Simply put, a mobile conversion is an instance of a user taking a desired action within your mobile app. This could be completing a sale for example, or even just filling out and submitting a form. They differ from download conversions in that they are accomplished in-app, after the initial download of the app has already occurred.
Not everyone needs to worry about mobile conversions in their applications, but if you’re building an app where conversions are key, few things are more important than increasing that rate.
Mobile traffic now accounts for over 16% of all web traffic, and in general, businesses have done well in acquiring users for their apps: by 2016, there will be 2 billion smartphones in use worldwide, with an average of 27 apps per phone.
Appery.io and Bright Pattern have partnered to improve the simplicity of implementing live in-app customer service for enterprises and their customers. The partnership’s result is a plug-in for the Appery.io platform that helps companies to quickly add contact center functionality to their mobile apps. Read the rest of this entry »
The ability to quickly add payments to a mobile app is frequently requested by users. Today, we’re happy to announce an update to our existing PayPal plug-in that lets you quickly and conveniently add secure payments into an app.
User login/registration is one of the most common features in a mobile app. With Appery.io Database’s built-in user management feature, adding a login and registration capability to an app is very fast and simple. We know that developers love examples and so we created an app example available in the Builder that shows how to add this functionality in an app, so it’s even faster.
Mobile developers often face the need to upload binary files, such as images, to the database. For example, this could happen in an app like Instagram, where a user takes photos with the device’s camera and then publishes it to their followers. Of course, all the data — including images — should be stored in the database, so the user can sign in from any device and see his or or her feed.
Another possible case for uploading images is sending an MMS (multimedia message) from your app, which can be done via the Twilio API. Twilio accepts a direct URL to an image. A user takes a picture with the device and uploads it to the Appery.io database. Then, a direct image URL is passed to the Twilio API.
In Appery.io, there are three ways to upload files to the database :
OAuth 2.0 protocol is now the most popular authentication protocol for apps. By using OAuth protocol, you can securely authenticate with a variety of popular services what will increase app functionality and cover a much larger target audience.
The Appery.io App Builder has a large number of useful and convenient mobile development tools for rapidly creating Android, iOS and Windows Phone apps. Today we are glad to present another feature that significantly helps with the OAuth 2.0 authentication routine – the OAuth 2 Template plugin.
Building mobile apps with identity management wasn’t simple, until now. Auth0, a cloud service that eliminates the friction of identity for your app, and Appery.io, the only cloud platform with visual development tools and integrated backend services, are collaborating to make this happen. With the jointly created Appery.io Auth0 plugin, you can simplify identity management integration for your app, and this post will show you how. Read the rest of this entry »